English |
AI-powered influencers are gaining popularity, replacing traditional social media personalities. Brands now collaborate with AI-driven avatars for marketing campaigns.
Short-Form Video Continues to DominatePlatforms like TikTok, Instagram Reels, and YouTube Shorts are expanding their features, making short-form video content the primary engagement tool.
Augmented Reality (AR) IntegrationSocial media platforms are heavily investing in AR, allowing users to interact with digital objects in real-world environments, from virtual shopping to AR filters.
Privacy & Decentralized Social MediaWith growing privacy concerns, decentralized platforms like Mastodon and Bluesky are gaining traction, offering users more control over their data.
Social Commerce & Livestream ShoppingSocial media is merging with e-commerce, making in-app purchases and live shopping events a key feature for brands and influencers.
Social media in 2025 is driven by AI, short-form video, and immersive experiences. Businesses and creators must adapt to these trends to stay relevant.
AI-Generated Influencers & Virtual AvatarsAI-powered influencers are gaining popularity, replacing traditional social media personalities. Brands now collaborate with AI-driven avatars for marketing campaigns.
Short-Form Video Continues to DominatePlatforms like TikTok, Instagram Reels, and YouTube Shorts are expanding their features, making short-form video content the primary engagement tool.
Augmented Reality (AR) IntegrationSocial media platforms are heavily investing in AR, allowing users to interact with digital objects in real-world environments, from virtual shopping to AR filters.
Privacy & Decentralized Social MediaWith growing privacy concerns, decentralized platforms like Mastodon and Bluesky are gaining traction, offering users more control over their data.
Social Commerce & Livestream ShoppingSocial media is merging with e-commerce, making in-app purchases and live shopping events a key feature for brands and influencers.
Social media in 2025 is driven by AI, short-form video, and immersive experiences. Businesses and creators must adapt to these trends to stay relevant.
This is not a paywall.
By signing up, I agree to receive emails from The Intercept and to the Privacy Policy and Terms of Use.